September 8, 2024
the ole landlord special
Many entrepreneurs come to me with a gut feeling that there needs to be a shift.
They want their audience to see them differently.
They want to be seen for the true value they have to offer.
But for there to be an actual change...
To truly rebrand...
There needs to be an internal shift before changing the external.
If you jump straight to the external shift, chances are it's not going to live up to the expectations you have for it.
It's kind of like repainting a house that has cracks in the foundation.
AKA the "Landlord Special"
It'll work in the interim, but it aint gonna last.
– Charles
Song of the day
Send the Pain Below by Chevelle