Aligned Growth is an influencer management company partnering with some of the most prominent DTC brands in the world. We helped them with their initial launch back in 2021, positioning them as a scrappy marketing partner for fast-moving startups.
They've since grown to serve several well-known 8–9 figure brands and their identity needed to evolve—reflecting both their elevated status and their vision for the future.
Their original identity served them well in the early days, but it no longer reflected the caliber of clients they were attracting. Their positioning needed to shift from scrappy and agile to established and refined, while still communicating the results-driven, hands-on approach that built their reputation.
We created a more sophisticated visual identity to signal their elevated market position. Then, we applied the refreshed identity consistently across the full customer journey:
Every touchpoint was designed to reinforce their credibility and influence with the industry’s biggest players.
Aligned Growth now has a brand presence that matches the scale of their clients and the results they deliver. As their partner, we continue to support the brand’s evolution—ensuring every interaction with prospects, clients, and partners reflects their market-leading position.
Team
Charles Miller, Design
Kate Hunter, Photo
